Understanding American Family Insurance: Plans, Prices and Policy Options

American Family Insurance is one of the largest providers of family insurance in the United States. They offer a wide range of plans, from auto to life and health insurance, allowing families to get the coverage they need for their individual needs. Understanding how these plans work and what their policy options are is key to finding the best solution for your family.

In this article, we’ll provide an overview of American Family Insurance’s plans, prices and policy options. We’ll provide a comprehensive look at their products so you can make an informed decision when it comes to selecting coverage that’s right for you. With the right information in hand, you can find the plan that meets your family's needs while still staying within your budget.

About American Family Insurance

American Family Insurance is a mutual insurance company based in Wisconsin and founded in 1927. It provides property and casualty insurance to customers across 19 states, from Arizona to North Carolina. The company's mission is to help customers protect the people and things that matter most, with a comprehensive portfolio of insurance products.

American Family Insurance offers personal auto, homeowners, small business and life insurance products, as well as specialty coverage such as Medicare supplements, identity theft protection and RV/boat policies. There are also various discounts available on its plans. These include safe driver discounts, bundling options, early payment discounts, loyalty discounts and more.

The company aims to make the process of finding the right policy straightforward and hassle-free by offering online quotes and policy information available 24/7. Customers can also choose flexible payment plans that fit into their budget. American Family Insurance is focused on providing personalized service with an experienced team of agents ready to help customers navigate their policy options and find the best coverage for their needs.

Choosing Between American Family Insurance Plans: Umbrella, Auto, Home, Life

American Family Insurance offers a variety of insurance plans to ensure that your family, belongings, and future are covered. The four main types of insurance offered by the company include Umbrella, Auto, Home, and Life. 

When it comes to choosing the right plan for you, it’s important to consider what type of coverage you need and how much coverage is right for your situation.

Umbrella Insurance is designed to provide additional protection beyond your existing auto or home policies. It can help protect you against costly lawsuits resulting from accidents or negligent behavior.

Auto Insurance covers damage to your vehicle due to collisions and other perils such as fire or theft. It also provides protection against medical costs associated with an accident.

Home Insurance covers damage to your house due to frequent perils such as windstorms, wildfires, and burglaries. Additionally, it compensates for living expenses if your home is damaged or destroyed by a covered event. 

Life Insurance provides financial stability in case of an untimely death and helps protect surviving family members from financial hardship. It can also help cover funeral costs in the event of a death in the family. 

Choosing the best insurance plan for you will depend on weighing the cost versus coverage level that fits your individual needs and lifestyle. American Family Insurance works with customers to customize coverage options according to their unique requirements so they can rest assured that their family and property are protected from unexpected events.

Policy Options and Coverage Levels Offered by American Family

American Family Insurance offers a wide range of policy options to suit your individual needs. Whether you are looking for a standard auto policy, a specific homeowners insurance coverage, or an umbrella policy that covers multiple assets, American Family can provide it for you.

Each coverage level offered by American Family can be tailored to meet your unique situation. Common coverage available includes:

  • Property Damage Liability: Pays for damage to another person's property caused by your vehicle.

  • Bodily Injury Liability: Covers medical expenses and legal fees if someone is injured in an accident that is your fault.

  • Uninsured/Underinsured Motorist Coverage: Protects you and any passengers in the car in the event of an accident with an uninsured or underinsured motorist.

  • Comprehensive Coverage: Covers damage due to theft, vandalism, flooding, hail, fire and other types of non-collision related accidents.

  • Collision Coverage: Repairs or replaces your vehicle after an accident that is at least partially caused by you.

  • Medical Payments Coverage: Pays for medical expenses related to injuries sustained by anyone involved in an accident with you (no matter who is at fault).

By offering different levels of coverage and optional add-ons, American Family Insurance allows customers to customize their coverage package so they are perfectly protected from whatever risks they may face on the road or in their home.

How Much Do American Family Insurance Policies Cost?

American Family Insurance offers a range of policies with varying prices, so the cost will depend largely on your needs. But there are some general trends that you can expect to see when looking at American Family Insurance policy options.

Liability Coverage

Liability coverage is typically the most expensive type of insurance, since it's designed to protect you from financial losses if someone sues you for damages. For example, if you cause an accident, liability insurance can help cover the costs of medical bills and property damage for the people involved.

At American Family Insurance, liability coverage is typically around $200 per month for basic plans, but your total cost will depend on factors such as your driving record and where you live.

Comprehensive Coverage

Comprehensive coverage is designed to protect you from any financial losses due to theft or damage from incidents other than a car accident. For example, comprehensive coverage can help cover costs associated with vandalism or natural disasters like hail storms.

American Family Insurance provides comprehensive coverage at around $100 per month on average, though this price can also depend on factors like your location and the type of car you drive.

The bottom line is that American Family Insurance can provide a range of plans at different price points, so it's important to shop around and compare policies to find the right fit for your budget and situation.

Discounts and Savings Available With American Family Insurance

Who doesn't loves discounts and savings? With American Family Insurance, you can enjoy various discounts by bundling plans and taking advantage of special offers.

Bundling Plans

If you purchase more than one type of coverage with American Family Insurance, you may be eligible for a bundle discount. For example, purchasing both a home and auto policy together could earn you a discount of up to 25%.

Special Offers

American Family Insurance also has special offers available, such as the Good Student Discount, where students with a GPA of 3.0 or higher may qualify for up to 15% off their insurance premiums. Other special offers include the New Vehicle Discount which rewards customers who purchase newly acquired vehicles, and the Safe Driver Discount which rewards drivers with good driving records.

For customers who are looking to save even further, American Family Insurance also has an array of other deals available such as multi-policy discounts and multi-car discounts. So if you're in the market for an affordable insurance policy, be sure to check out all of the great deals that American Family Insurance has to offer!

How to Get a Quote and Purchase a Policy From American Family

Getting a quote from American Family Insurance is easy, and the process can be done entirely online. It's important to remember that American Family offers both personal and business insurance options, so make sure to select the right one for you.

Here are the steps to take when getting a quote:

  1. Go to American Family’s website and select your state of residence.

  2. Select whether you are looking for personal or business insurance.

  3. Enter some basic information about your household, including names of all family members, address, date of birth, etc.

  4. Choose the type of coverage you’d like (auto, home, life etc.)

  5. Enter additional details about your vehicles or property as needed.

  6. Compare prices and policy options side-by-side to find the best fit for your needs and budget.

  7. Review your policy details carefully before submitting payment and purchasing the policy online or through an agent or broker if preferred or necessary based on state regulations.

American Family is dedicated to providing customers with reliable service and competitive rates when it comes to their insurance needs - so make sure to explore all of their policy options thoroughly before making a final decision!


In conclusion, American Family Insurance is a trusted provider of insurance policies that offer protection for you and your family. With a wide range of plans, prices, and policy options, they are sure to have something to suit your needs and budget. Whether you’re looking for auto, home, life, or renters insurance, American Family Insurance can provide comprehensive coverage that can help protect you and your loved ones in the event of a financial emergency. With their commitment to customer service and convenience, you can be sure that you’re in good hands with American Family Insurance.

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