Amazon Wholesale Business Mastery: The Free Video Course

Hey there, are you ready to take your Amazon business to the next level? If you've been selling on Amazon for a while and want to scale up in a big way, Amazon wholesale is the answer. This free video course is going to show you everything you need to know to get started finding hot products, connecting with suppliers, negotiating the best deals, and maximizing your profits. You'll learn how to spot trends, source merchandise that will fly off the shelves, and build a scalable business that can generate thousands per month in revenue. Whether you want to build a side gig or create a full-time income stream, the potential with Amazon wholesale is huge. So what are you waiting for? Dive in and get ready to take your Amazon game to wholesale level.

Introduction to Amazon Wholesale Business

So you want to start an Amazon wholesale business? Great! Wholesale is a popular model for selling on Amazon because once you find profitable products, it can be very hands-free. Let's dive in and cover the basics.

Finding Suppliers

The first step is finding reputable suppliers that sell products at a wholesale price. You'll want to look for suppliers that specifically work with small businesses and resellers. Some options:

  • Wholesale directories like SaleHoo or Worldwide brands. They have thousands of suppliers and product listings.

  • Attend trade shows to network and find new suppliers. Many shows focus on specific product types like clothing, beauty or electronics.

  • Search online for "your product name + wholesale supplier" or "your product name + wholesale distributor." Contact companies to inquire about setting up a reseller account.

Make sure to vet all potential suppliers thoroughly. Check reviews, see how long they’ve been in business and if they work specifically with Amazon resellers. You want a supplier that is easy to work with, provides high quality products and will dropship directly to Amazon for you.

Product Selection

Choose products that have strong sales and good profit potential on Amazon. Some tips:

  • Look for high demand but low competition items. Use tools like Jungle Scout to analyze products.

  • Choose evergreen products that will sell steadily for a long time, not fads.

  • Aim for a 30-50% profit margin at a minimum. Factor in all costs like shipping and FBA fees.

  • Diversify into different product types and price points. Don't put all your eggs in one basket.

Shipping and Logistics

Have your suppliers ship all wholesale orders directly to Amazon. This is known as dropshipping and it saves you time and money. Provide your supplier with your Amazon shipping info and they will send the inventory straight there to be fulfilled by Amazon (FBA). You never even have to see or touch the products!

How to Find Profitable Products to Sell on Amazon

To find products that will sell like hotcakes on Amazon, you need to do some research. Check out the bestseller lists on Amazon to see what types of products are flying off the shelves. Look for items that are consistently ranked high over time. Some categories that tend to do well are:

  • Kitchen and home goods: Things like silicone baking mats, reusable food storage bags, kitchen tools, etc. People are always looking to make cooking and homekeeping easier.

  • Tech accessories: Phone cases, chargers, Bluetooth speakers, laptop stands. These smaller tech items are very popular and often impulse buys.

  • Pet supplies: Toys, grooming tools, collars, beds, carriers, etc. Pet owners love to spoil their furry family members.

  • Beauty and personal care: Makeup, skincare, bath & body, hair care, supplements, and more. The beauty industry is huge, and people are willing to pay for quality products.

Once you find some potential products, check the listings for those items on Amazon. Look at the customer reviews, pricing, and sales rankings to determine good possibilities. You want items that have strong demand and solid reviews but aren't completely saturated. As long as the product has good profit potential and you can source it at a competitive price, you've found a winner!

With some smart research, you'll discover profitable products that you can buy wholesale and resell for a tidy profit on Amazon. Keep testing and optimizing, and you'll build a successful business in no time. The opportunities are endless if you know where to look!

Setting Up Your Amazon Seller Account

To sell products on Amazon, you'll first need to set up an Amazon Seller account. Here are the steps to get started:

Sign up for a Professional Seller account

The Professional plan allows you to sell an unlimited number of products. It does have monthly fees, but also offers the most benefits. Sign up on Amazon's website and choose the Professional plan.

Provide business details

Enter information like your business name, address, and contact info. Make sure everything is accurate.

Verify your identity

Amazon will prompt you to submit verification documents like a government ID, business license, etc. Provide what is requested to prove your identity and access your account.

Choose product categories

Select the broad categories of items you plan to sell, e.g. clothing, toys, home goods. You can always add or remove categories later as your product line changes. Focus on categories you have experience and expertise in.

List your products

Once your account is set up, you can start adding product listings. For each item, provide details like the product name, description, photos, price, shipping info, keywords, and product ID or UPC. Double check that all details are correct before publishing the listing.

Ship orders promptly

As orders come in, be ready to ship them out quickly. Amazon evaluates seller performance based on shipping times and customer reviews. Make sure you have enough inventory on hand to fulfill orders in a timely manner.

Setting up your seller account and learning the ropes does take time and patience. But by following each step carefully, keeping organized records, and providing great customer service, you'll be well on your way to building a successful Amazon wholesale business. Staying committed to continuous improvement and keeping up with changes on Amazon's platform will help ensure your long term success.

Optimizing Your Amazon Listings for Maximum Sales

Optimizing your listings is key to higher sales and visibility on Amazon. Here are some tips to make your product listings as appealing as possible to potential buyers:


Use high-quality images that show your product clearly. Have at least 5-7 images, including different angles, close-ups of details or features, and lifestyle shots of the product in use if applicable. Make sure images are at least 1000 pixels on the longest side and on a pure white background.


Your title is the first thing customers see, so optimize it for search and include your most important keywords, like the product name, brand, and a short description. Keep your title under 200 characters.

Bullet points

The 3-5 bullet points under your title allow you to highlight key features, specifications, and benefits. Use this space to convince customers why they need your product. Mention things like materials, dimensions, applications, and solutions.

Product description

Expand on the highlights from your bullet points here. Describe your product in detail, focusing on the customer experience and key benefits or solutions. Use keywords throughout naturally. Keep your description under 2,000 characters.


Include relevant keywords, like materials, product category, brand, and applications in your title, bullet points, and description. Place important keywords in the first 1-2 sentences of your description as well. Use a keyword research tool to find keywords with high search volume and low competition.


Price your products competitively based on the current market. You can adjust your price over time based on sales and reviews. Offer promotions like coupons to increase visibility.

Optimizing these elements of your Amazon listings will make your products more discoverable to customers searching and browsing the site. With a great listing, you'll boost traffic, conversions, and start making more sales on Amazon in no time!

Scaling Your Amazon Wholesale Business With Automation

Once you’ve got a solid foundation, it’s time to scale your Amazon wholesale business. This means increasing your profits by optimizing and automating some of the repetitive tasks. The key is finding the right balance so you can focus on high-level growth strategies.

Use automation tools

Leverage tools like repricers, inventory trackers and product listing optimizers to handle time-consuming jobs. For example, a repricer can automatically adjust your prices based on your competitors to stay competitive. An inventory tracker will notify you when stock is low so you never miss a sale due to being out of stock. These types of automation tools can save you hours each week, freeing up your time to source new products or pursue new sales channels.

Outsource when possible

Consider hiring virtual assistants or contractors to handle routine tasks like customer service inquiries, product research, and listing new items. Provide clear instructions and oversight to ensure high quality work. Outsourcing frees up your time and mental energy to focus on big picture business growth.

Expand into new product lines

Once you’ve optimized your current product line, look for complementary products your customers may also want. This could be related products in the same niche or even in a new category. Carefully test new products to determine demand before investing heavily. Diversifying into new product lines reduces risk and opens up new opportunities for business growth.

Pursue additional sales channels

Don’t limit yourself to just Amazon. Explore other channels like your own website, eBay, Walmart Marketplace or Multi-channel selling protects you from reliance on any single platform and increases your reach to new potential customers. You’ve already done the work to source great products at a good price point, now get them in front of more people!

Scaling your Amazon wholesale business requires balancing automation and optimization to handle routine tasks, while also pursuing new growth opportunities. The key is starting slowly, testing each new strategy, and making incremental changes to find what works best for your business. With the right approach, you can build a highly efficient money-making machine.



That's it, you made it through the free video course on how to build an Amazon wholesale business from scratch. You now have the knowledge and skills to find profitable products, source them from suppliers, ship them into FBA, and start making sales. The only thing left is to take action. Don't overcomplicate things, just pick a product and get started. Even if you stumble at first, you'll learn and improve. Think about your why and stay motivated. An Amazon business can be life-changing. Keep putting in the work each day, stay consistent, and your business and income will grow over time. You've got this! Now go out there, start sourcing some products and building your business. The opportunity is there, you just have to seize it.

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